UConn Extension Free Webinar Jan 30 from 2-4 PM: Discover the Potential of Agritourism
UConn Extension is excited to announce an upcoming agritourism webinar, offering farmers and agricultural business owners a unique opportunity to explore the possibilities of integrating tourism into their agricultural operations. This free, virtual event will take place on Thursday, January 30 from 2-4 PM, and will feature practical insights from seasoned experts and farmers who have successfully diversified their businesses through agritourism.
Agritourism is a growing business segment that combines agriculture with tourism, allowing farms to create additional revenue streams, engage with the public, and promote local food systems. Participants will gain valuable knowledge about essential topics, including insurance considerations, business planning, and how to craft an engaging agritourism experience that fosters meaningful connections with visitors.
The webinar will feature:
- Expert Speakers: Gain insights from industry professionals with extensive experience in agritourism.
- Real-World Perspectives: Learn directly from farmers who have embraced agritourism to grow their businesses.
- Actionable Strategies: Explore practical steps to plan and implement a successful agritourism program.
- Jamie Jones, Jones Family Farms
- Jim Lyman, American National Insurance
- Neviana Zhgaba, Aquila’s Nest Vineyards
- Murray Gates, Connecticut Small Business Development Center
- Moderators: Shuresh Ghimire and Evan Lentz, UConn Extension
- Date: Thursday, January 30, 2025
- Time: 2-4 PM
- Location: Online (link provided upon registration at https://s.uconn.edu/agritourism-webinar)
For additional information, contact Stacey Stearns at stacey.stearns@uconn.edu or 860-486-9228.