Berkshire Agricultural Ventures Zoom Virtual Workshop on selling at Farm Markets Jan. 28
MARKETING TIPS FOR SELLING AT A FARMERS’ MARKET
Berkshire Agricultural Ventures is excited to invite you to a free virtual workshop designed to help farmers and market managers boost sales, strengthen customer engagement, and make the most of their farmers market presence.
Workshop: Marketing Tips for Selling at a Farmers’ Market
Presenter Zoe Richardson, Creative Director at Good Roots, will walk participants through the most essential marketing assets every farmers’ market booth should have. Using real-world farm experience and years of branding and marketing expertise, Zoe will help you elevate your visibility, attract new customers, and communicate your story clearly and effectively.
You’ll learn:
What signage you actually need—and how big it should be
What messages resonate most with customers
Where to get signage printed
Best practices for using QR codes
How to encourage customers to stay in touch
Design basics for creating appealing, effective materials
About the Presenter
Zoe is a branding and marketing expert dedicated to helping farmers increase sales, build loyal customer bases, and strengthen their farm businesses. At Good Roots, she supports farms and food entrepreneurs in telling their stories and building beautiful, effective brands.
This workshop is free and open to all farmers, market managers, and service providers